Objective 3 Illustrate the need for balancing customer and competitor orientations in becoming a truly market-centred organisation.

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➤ Objective 3 Illustrate the need for balancing customer and competitor orientations in becoming a truly market-centred organisation.

Balancing customer and competitor orientations

(pp. 551–552)

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Principles Of Marketing

ISBN: 9780131018617

7th European Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Oct 15, 2024 02:00 AM

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OBJECTIVE 3 Illustrate the need for balancing customer and competitor orientations in becoming a truly market-centered organization. Balancing Customer and Competitor Orientations (559)
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Objective 3 Illustrate the need for balancing customer and competitor orientations in becoming a truly market-centred organisation.

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Principles Of Marketing

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