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technical communication

Questions and Answers of Technical Communication

4. Value deemphasis means that values move down the value hierarchy. Are there examples of deemphasis in the discussion? How would you approach value deemphasis? Using the discussion in Box 3.1,
3. Value emphasis is a process that promotes values so that they move up in the value hierarchy.What values seemed to have been emphasized in the whale debate? How would you emphasize values? Using
2. Value redistribution is a process in which a value becomes more widely diffused. What examples of value redistribution occur in the conversation?Using the discussion in Box 3.1, identify the
1. What values are apparent in the discussion? How would you organize them on each side of the issues in a hierarchy? Using the discussion in Box 3.1, identify the processes
Steroids. Following is the text of a speech presented by Representative Cliff Stearns in the Congressional Record. After reading the entire speech, apply the concepts in this chapter by accomplishing
10. It is getting ridiculous. Apple, for instance, has a patent on “slide-to-unlock” a phone, which is distinguished from a “tap” which is a “zero-length swipe.” Apple sues Samsung
9. When Fidel Castro came to power in Cuba in 1959, the United States was gravely concerned about having a communist government just 90 miles off its shores. Moreover, Castro’s close ties with the
8. The reality is that many economies around the world—and certainly the US economy—are dependent on workforces composed of many illegal aliens. This has been a significant issue in the United
7. Combined with this drive to provide public funding for religious and other private schools has been an unprecedented tsunami of assaults on the public schools serving 90 percent of our K-12
6. The Internet is probably the most powerful invention in the history of humankind. Yet, it is arguably the most dangerous. Never before have so many people been able to disseminate information,
5. Is it not the great defect of our education today . . . that although we often succeed in teaching our pupils “subjects,” we fail lamentably on the whole in teaching them how to think: they
4. Steve: The Hippocratic Oath, which states doctors must do everything within their power to keep the patient alive, is also a problem.Carrie: But the idea of the Hippocratic Oath is a problem. It
3. Anne: Technology has affected every single part of this issue. We can prolong life or not depending on what tools we choose to use.Carrie: Yes, technology is a big one.Anne: I don’t really feel
2. But it was when Abbado had the orchestra to himself in the Tchaikovsky Marche Slave that the real magic showed. This hackneyed piece was treated with respect, and Abbado built it steadily to one
1. It is the chemical firms that release the most troubling types of molecules into the environment.In Baton Rouge, according to company data, an Exxon chemical plant was leaking 560,000 pounds of
Using Models. Using the arguments developed in Box 2.1, diagram any of the arguments using Toulmin’s model. Include claims, data, warrant, backing, qualifiers, and reservations. Take the same
What argument fields are you associated with? Using the description of fields presented in the text, how would you characterize these fields?
We have discussed the role of argument fields in■ Providing grounds for decisions■ Implying requirements for what audiences expect from argument■ Implying rules arguers will follow in
Developing Critical Thinking. The United States is suffering from an overweight and obesity epidemic and it is not alone. The World Health Organization (WHO) has reported that more than 1.4 billion
Identifying Arguments. Can you distinguish a statement that is an argument from one that is not? Remember that an argument A. Puts forth a claim B. Offers support for it C. M akes an attempt to
As this section pointed out, we all belong to many fields. And, as we discussed, fields can be defined along five dimensions: human creation, specialized language and rules, membership in multiple
4. Did you find any arguments that were not very good? What made them weak? How would you have strengthened them? Each year, more than 2 billion people worldwide participate in and watch beauty
3. Do you think these are good arguments? Are any issues or ideas missing? If you had been in the conversation, what would you have added? Each year, more than 2 billion people worldwide participate
2. If you were Kaidren, what would your next argument be if this conversation continued?How do you think Ramona would respond? Each year, more than 2 billion people worldwide participate in and watch
1. Which arguer did a better job—Kaidren or Ramona? Why? Is it because her arguments support a position you already agree with? Or is it because she helped you understand something new and
Choose a problem or question for analysis from your major or a subject of interest.b. Restate the main question as a declarative sentence in your audience and purpose statement.c. Identify an
Customers who knew what was going on stopped buying from the business.b. There are forty employees who have already expressed a desire to attend the training program in January.c. All things
Revise your working outline as needed.b. Document each source of information. (See Appendix A).c. Write your final draft according to “Checklist: The Research Process” in Chapter 8.d. Proofread
In your research, begin with general works for an overview, and then consult more specific sources.b. Skim the sources, looking for high points.c. Take notes selectively (see Appendix A, “Taking
Choose a topic that affects you, your workplace, or your community directly.b. Develop a tree chart (See Figure 7.2 in this chapter) to help you ask the right questions.c. Complete an audience and
Online, locate the social media policies of 3–6 organizations (colleges, universities, nonprofits, companies). Review these policies, making a list of items they have in common as well as
Prepare short presentations of your findings in both the previous projects.
YouTube is one of the most visited Web sites in the world with 1.6 billion organic searches. Find out the top five visited Web sites in your country or region. What makes these Web sites so popular?
Blogs measure their popularity and reach not only by counting the number of visitors, but also the number of mentions or links other Web sites and blogs have made to them. Find the current top ten
Watch any live presentation and write a report analyzing the effects of any observed pitfalls. Share the report with your instructor for feedback.
As an alternate term project to the formal analytical report (Chapter 21), develop a long proposal for solving a problem, improving a situation, or satisfying a need in your school, community, or
Write a research proposal to your instructor (or an interested third party) requesting approval for your final term project (a formal analytical report or formal proposal). Verify that adequate
After identifying your primary and secondary audience, write a short planning proposal for improving an unsatisfactory situation in the classroom, on the job, or in your dorm or apartment (e.g., poor
Review both of your previous projects with a classmate and compare your reports. Are there any key differences or similarities in your goals and habits? What value would you place on reports such as
Weekly reports are used in business for remote workers such as sales representatives to detail their activities over the course of a week. Employers often require them to provide a record of calls
University is often a great time to learn something new, such as a sport, a hobby, or a language. Create a progress or status report on any new activity that you may have taken up and keep track of
Find a set of instructions or some other technical document that is easy to use. Assume that you are Associate Director of Communications for the company that produced this document and you are doing
Select any one of the instructional visuals in Figure 19.4 and write a prose version of those instructions—without using visual illustrations or special page design. Bring your version to class and
Assume that colleagues or classmates will be serving six months as volunteers in agriculture, education, or a similar capacity in a developing country. Do the research and create a set of procedures
Select part of a technical manual in your field or instructions for a general audience and make a copy of the material. Using “Checklist: Instructions and Procedures” in this chapter, evaluate
Improve readability by revising the style and design of these instructions.What to Do Before Jacking Up Your Car Whenever the misfortune of a flat tire occurs, some basic procedures should be
Create a one-page advertisement or brochure page for the Icelandic product you have chosen.
Write a technical marketing document and a basic factsheet for the Icelandic product you have chosen.
Following on from the previous project, now identify the audience for the product of your choosing. Focus on the audience in your own country, but if you do not think there is a market for your
Iceland may not be the biggest producer of wool in the world, but its unique sheep wool is used to create handbags, skirts, and a host of other products. The boutiques on Laugavegur and
Imagine that you have been tasked with providing a nontechnical explanation to staff and students of the university regarding social distancing, mask wearing, and maintaining personal hygiene in the
An e-portfolio may not be the perfect solution for all job applicants in all disciplines. Evaluate the utility of portfolios in your own discipline and create one in response to the nature of jobs
You have just seen a post on your university’s Facebook page that says that they are looking for people to work at open days for new students. You have checked the dates, and they do not clash with
Carry out an online job search for a role in your discipline, considering your level of experience and background.Research the application requirements. What online and offline resources did you use
Business jargon sneaks into everyday memos, letters, and emails. Replace each of the following words with something more meaningful:a. Actionableb. Bandwidthc. Incentivized. Leveragee. Offlinef.
While doing your research, you come across a name repeatedly. This person has done exemplary work in your field and you would like to interview them to know their views and opinions on an issue.
Write a claim letter about a problem you’ve had with a product or a service. State your case clearly and objectively and request a specific adjustment.
Write an application letter to a potential employer to accompany your CV. It should be a general cover letter that can be adapted, if needed.
Read the following memorandum and identify the style, tone, grammar, and information errors.To: Rosie Canwell From: Lynn Wong Subject: Graduate Application Date:We have gotten around to reviewing
I’ve also shifted the venue to the new meeting room on the 3rd floor. Hope you can make it. By the way, we’ll be talking about the report at some point so perhaps you could do a bit of
Amend the following email so that the meaning is clearer, and the recipient knows what is expected of them.Subject: Revisions for Research Report Hi Daniel, Thanks for sending your report last week.
Email is not always the most appropriate form of communication in the workplace. It has a number of severe limitations, and it should not be used to avoid essential face-to-face communication or have
A style guide is a set of standards covering grammar and the use of words, colors, and visuals. The guide helps to ensure that an organization’s published material is consistent and recognizable. A
You are given the responsibility of designing a document that should incorporate a basic manual for a product, a series of installation steps, and a section warning about electrical hazards. Which
Many documents are read both in hard copy and soft copy (PDF or eBook). Find an example of a document that you think is well-designed for both formats. In a memo to your instructor, explain why this
Rewrite the headings from these job advertisements to make them parallel.a. At the front desk, your duties are to answer the telephone, to work the computer, and assisting customers.b. We want a
Anywhere on campus or at work, locate a visual that needs revision for accuracy, clarity, appearance, or appropriateness. Look at lab manuals, newsletters, financial aid or admissions brochures,
In textbooks or professional journal articles, locate each of these visuals: a table, a multiple-bar graph, a multiline graph, a diagram, and a photograph. Evaluate each according to the revision
Devise a pie chart to depict your yearly expenses. Title and discuss the chart.
Devise an organization chart showing the lines of responsibility and authority in an organization where you work.
Choose the most appropriate visual for illustrating each of these relationships.a. A comparison of three top brands of skis, according to cost, weight, durability, and edge control.b. A breakdown of
In the final quarter, the business has introduced two new categories: dried beans and rice. The number of customers was 2,200 and 3,100, respectively. Average sales value per customer was $2.77 and
Assume that the average amount spent by a fruit customer is $5.34, a vegetable customer $6.26, and a dairy customer $7.22. Create the most appropriate visual to compare the income from each category
Using the same data as above, choose the most appropriate visual to illustrate the fluctuations of customers by category over the four quarters.
A small fresh produce store has three product categories: fruits, vegetables, and dairy. As most products are sold by weight or volume, they simply note down the primary product being purchased by
For each document below, use the outlining strategy described in the “An Outlining Strategy” section of this chapter to list the topics that need to be covered. Then, organize your list into a
Find a long article (at least five pages) and summarize it, following the step-by-step process described in this chapter, and keeping accuracy, completeness, conciseness, and nontechnical language
Find an article about your major field or area of interest and write both an informative abstract and a descriptive abstract for that article.
To make your work credible, you should evaluate your sources. You will also need to evaluate the evidence you have gathered and then interpret your findings. It is also important that you do not
You have been asked to assess the parking facilities for students at your university, taking into consideration all forms of transport used by students. You have also been asked to write a report to
Think about the meetings that you might have attended on campus, or somewhere you have worked or volunteered.Do all meetings have an agenda? How does defining the agenda impact the discussion between
Sometimes managers and employees find themselves in difficult situations where they must balance their selfinterests with that of employers, customers, or the public. Sometimes it is impossible to
Read the article “Is there a way to check Plagiarism in Advertising?” (https://www.mxmindia.com/2019/10/isthere-a-way-to-check-plagiarism-in-advertising/). This article looks at the problem of
The use of sky lanterns has been a contested issue. In 2019, in certain parts of the U.K. there was a campaign to ban the use of sky lanterns. Some groups cited risks of fire and damage to wildlife,
Governmental and non-governmental campaigns on various issues often involve the release of letters, instructions, and guidance that are designed to be persuasive. These may seek to alter audience
You have been asked by a regional non-governmental organization to prepare a leaflet to promote recycling in your community. For this purpose, you are required to analyze your target audience and how
Find a short article from your field (or part of a long article or a selection from your text book for an advanced course). Choose a piece written at the highest level of technicality you can
There are three major purposes of technical communication: to anticipate or answer questions; to help in performing a task or following a procedure; and to influence thinking. Find one example of
How much time do I have to prepare?
What equipment (laptop? projector? flip chart or white board?) is available?
How bright and adjustable is the lighting?
How large is the room?
How large is the audience?
How formal or informal is the setting?
Will other people be speaking before or after me?
How much time will I have to speak?
What do I want them to think, know, or do?
What are their biggest concerns or objections about this topic?
Do I want to motivate, mollify, inform, instruct, or warn my listeners?
How large is their stake in this topic (about layoffs, new policies, pay raises)?

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