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business
understanding business ethics

Questions and Answers of Understanding Business Ethics

3. Which ETFs grew the most in the last three years?
4. In which industry sectors or countries do these high-growth ETFs specialize?
To access the case "Making Dreams Come True," visit www.mhhe.com/ublOe
To access the video case featuring Morningstar, visit www.mhhe.com/ublOe
1 Explain what money is and what makes money useful.
4 Classify the various institutions 4 in the U.S. banking system.
5 banklare terug in the banking crisis starting in 2008 and explain how the govern- ment protects your funds during such crises.
1. If you were Ben Bernanke, chairman of the Federal Reserve, what eco- nomic figures might you use to determine how well you were doing? What role did Bernanke play in the recent banking crisis?
3. If the value of the dollar declines relative to the euro, what will happen to the price of French wine sold in U.S. stores? Will people in France be more or less likely to buy a U.S.-made car? Why
4. Do you keep your savings in a bank, an S&L, a credit union, or some com- bination? Ilave you compared the benefits you could receive from each? Where would you expect to find the best loan values?
1. In a small group, discuss the following: What services do you use from banks and S&Ls? Does anyone use online banking? What seem to be its pluses and minuses? Use this opportunity to compare the
To access the video case featuring the Financial Crisis-Banking Disaster, visit www.mhhe.com/ubl0e
To access the case "Learning about the Federal Reserve System," visit www.mhhe.com/ublOe
8 Distinguish among the various 8types of bankruptcy as outlined by the Bankruptcy Code.
4. Twenty-two states have implemented utility deregulation. Has your state or a neighboring state implemented utility deregulation? How does it seem to be working?
2. Increasing numbers of individuals file for bankruptcy each year. Do you think the U.S. Congress was correct in toughening the bankruptcy laws?
3. Pick a side: Should government action to deal with deceptive business practices increase, or should we count on business to regulate itself to pre- vent deceptive practices? Which solution is
4. Does your state have an income tax? What percentage of your income do you have to pay in state income tax? What about property taxes and sales taxes? How do these taxes in your area compare to
5. In 2005, Congress passed bankruptcy reform legislation that makes it more difficult for individuals to file for bankruptcy under Chapter 7 and limits certain debts that cannot now be eliminated.
2. When can you use the trademark symbols and?
3. How can you secure a copyright for your songs?
4. What are the advantages of registering copyrights?
1 Outline the changing role of business technology.
2 List the types of business information, identify the characteristics of useful information, and discuss how data are stored and mined.
4 Review the computer hardware most frequently used in business.
5 Classify the types of computer software most frequently used in business.
2. If you could design a system to provide the information you identified in question 1, what might it look like and what would it do?
3. What are the implications for world trade given the ability firms and gov- ernment organizations now have to communicate across borders so easily?
1. Imagine you have $2,000 to buy or upgrade a computer system. Research hardware and software in computer magazines and on websites such as ZDNet (www.zdnet.com). Visit a computer store or shop
2. Interview someone who bought a computer system to use in his or her business. Ask why he or she bought that specific computer and how it is used. Ask about any problems that occurred during the
3. Describe one computer glitch you've experienced and what you did to resolve it. Discuss the consequences of the interruption (lost data, decreased productivity, increased stress). What steps have
1. Using the calendar feature in the demo portal, schedule a meeting with three other employees. (Hint: Click "Calendar" and then "Search Public Calendar" to get started.) What are the benefits of
2. Suppose you want to work from home one day a week, but you aren't sure what Toasters' policy is on telecommuting. Find the policy in the human resources directory.
3. You're a team leader for Project 996. What's your reward if your team meets its goal?
4. Some of the folks in marketing have a sick sense of humor. See whether you can find why office humor isn't reserved for the water cooler anymore. Obviously, Toasters Inc. allows individual
2. What risks do you take that insurance cannot cover?
3. What actions have you taken to avoid risk?
1. Write a one-page paper about ways you could reduce risk in your life (such as not driving above the speed limit). Form into small groups and share what you have written. Which of your classmates'
2. You cannot insure yourself against speculative risk. However, you can minimize the risks you take when investing. Compare and contrast the risks of investing in stocks versus investing in bonds
4. Form into small groups and discuss liability insurance, automobile insur ance, renter's insurance, life insurance, and disability insurance. Develop a list of questions to discuss openly in class
1. What is homeowner's insurance?
2. What is in a standard policy?
3. What different types of homeowner's policies are there?
4. What is renter's insurance?
5. Is an umbrella policy a wise purchase? Why or why not?
1 Outline the six steps for controlling your assets.
1. Have you given any thought to becoming an entrepreneur? Do the statis- tics in this bonus chapter about millionaires give you some courage to pursue such a venture?
2. Housing prices in many parts of the United States are falling. What is the situation where you live? Would you encourage a college graduate in your area to buy a home or rent?
4. What insurance coverage do you have? What type of insurance do you need to buy next?1. Check your local paper or use an online realtor to gather information regarding the cost to rent a
2. Talk with someone you know who has invested in a family home. What appreciation have they gained on the purchase price? (Or, conversely, how has the value depreciated?) What other benefits has the
3. Find out the cost of major medical/hospital treatments in your area. Ask some older friends or acquaintances about medical insurance and whetherthey have ever gone without any. What types of
4. The best time to start saving for the future is now. To prove this point to yourself, calculate how much you will have at age 65 if you begin saving $100 a month now, and $100 a month 10 years
5. Check out the benefits and drawbacks of both traditional and Roth IRAS. Be prepared to make a two-minute presentation about each and to discuss your findings in class.
To access the case "Measuring Marketing Effectiveness," visit www.mhhe.com/uble
To access the video case featuring Energizer, visit www.mhhe.com/ublOe
1 Describe a total product offer.
2. Identify the various kinds of of consumer and industrial goods.
3 Summarize the functions of packaging. 4 Contrast brand, brand name, 49 and show the and trademark, and show the value of brand equity.
4. Working in teams of four or five (or on your own), list as many brand names of pizza as you can, including from pizza shops, restaurants, supermarkets, and so on. Merge your list with the lists
3. Business has fallen off greatly at your upscale restaurant because of the economic crisis. List four things you can do to win back the loyalty of your past customers.
2. Working in teams of five (or on your own), think of a product or service your friends want but cannot get on or near campus. You might ask your friends at other schools what's available there.
5 Explain the steps in the new- product development process.
3. What environmental changes are occurring in your community? What has been the impact of the recent economic crisis? What environmental changes in marketing are most likely to change your career
2. Industrial companies sell goods such as steel, lumber, computers, engines, parts, and supplies. Name three such companies in your region.
6 Describe the product life cycle.
7 Identify various pricing objectives and strategies.
6 Compare the business- to-business market and to-business market and the consumer market.
5 Explain how marketers apply the tools of market segmentation, relationship marketing, and the study of consumer behavior.
4 Show how marketers use environmental scanning to learn about the changing marketing environment.
3. Summarize the marketing research process.
2 Describe the four Ps of marketing.
1 Define marketing, and apply the marketing concept to both for-profit and nonprofit organizations.
To access the video case featuring Screen Actors Guild, visit www.mhhe.com/ublOe
To access the case "The Unions versus Walmart," visit www.mhhe.com/ubloe
1. What percentage of workers in your state are members of a union? If it is higher or lower than the national average, explain why unions do or do not have strength in your state.
5. Do businesses and government agencies have a duty to provide additional benefits to employees beyond fair pay and good working conditions? Should benefits like health care be mandatory? Propose a
2. What could you do to enhance the product offer of Very Vegetarian, other than changing the menu from time to time?
5 Assess some of today's controversial employee- management issues, such as executive compensation, pay equity, child care and elder care, drug testing, and violence in the workplace.
3. How could you use psychological pricing when making up the menu at Very Vegetarian?
3 Outline the objectives of labor unions.
2 Discuss the major legislation affecting labor unions.
1 Trace the history of organized labor in the United States.
4. Are you impressed by the use of celebrities in product advertisements? What celebrity could you use to promote Very Vegetarian?
2. A total product offer consists of everything consumers evaluate when choosing among products, including price, package, service, and reputa- tion. Working in teams, compose a list of factors
2. Which shopbot is easiest to use? The hardest? Why?
To access the case, "Everyday Low Pricing," visit a www.mhhe.com/uble
To access the video case featuring Dream Dinners, visit www.mhhe.com/ubloe
Compare the distribution strategies retallers use.
Explain the various ways to build in channel build cooperation in channel systems.
To access the video case featuring SAS, visit www.mhhe.com/uble
To access the case "Dual-Career Planning," visit www.mhhe.com/ubl0e
Go to Monster.com's virtual interview page at http://resources.monster.com/ tools/quiz_section2.asp. This page offers links to virtual interviews for jobs in a variety of fields. Select the one in
5. Choose one of these positions: a human resource manager notifying employees of mandatory drug testing or an employee representative pro- testing such testing. Write a memorandum supporting your
4. Consider the following occupations: doctor, computer salesperson, com- puter software developer, teacher, and assembly worker. Identify the method of compensation you think is appropriate for
3. Recall any on-the-job and off-the-job training sessions you've experienced. Write a brief critique of each. How would you improve them? Share your ideas with the class.
2. Read several current business periodicals to find information about the lat- est court rulings on benefits, affirmative action, and other human resource issues. Summarize your findings. Is there a
1. Look in the classified ads in your local newspaper or on the Internet and find at least two positions you might like to have when you graduate. List the qualifications specified in each of the ads
5. Imagine you must fire an employee. What effect might the dismissal have on remaining employees? Explain how you would tell the employee and your other subordinates.
4. If you were a human resource manager, how would you address the brain drain that occurs as knowledgeable workers retire?
3. What problems can arise when family members work together in the same firm?

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