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business
understanding business ethics

Questions and Answers of Understanding Business Ethics

Go to the websites of Charles Schwab (www.schwab.com), E*Trade(www.etrade.com), and TD Ameritrade (www.tdameritrade.com). Investigate each of these brokerage companies to compare their fees and what
Consider the companies added and subtracted from the Dow Jones Industrial Average over the past five years. (Go to www.djaverages.com, then proceed to Dow Jones Learning Center to learn more about
If you were thinking about investing in the securities market, would you prefer individual stocks, mutual funds, or ETFs? Explain your choice by comparing the advantages and disadvantages of each.
Why do companies like callable bonds? Why are investors generally not very fond of them?
If you are considering investing in the bond market, how could information provided by Standard & Poor’s, Moody’s Investors Service, and Fitch Ratings help you?
Imagine you inherited $50,000 and you want to invest it to meet two financial goals: (a) to save for your wedding, which you plan to have in two years, and(b) to save for your retirement a few
Explain program trading and the problems it can create.
Why do the 30 companies comprising the Dow change periodically?
What does the Dow Jones Industrial Average measure? Why is it important?
What is the key benefit to investors in investing in a mutual fund or ETF?
What are mutual funds and ETFs?
What does buying stock on margin mean?
What is a stock split? Why do companies sometimes split their stock?
What is the primary purpose of diversifying investments?
What is the key advantage of investing through online brokers? What is the key disadvantage?
Why are convertible bonds attractive to investors?
Explain the difference between an unsecured and a secured bond.
What does it mean if a firm issues a 9 percent debenture bond due in 2025?
Why are bonds considered a form of debt financing?
What are the major differences between common stock and preferred stock?
Name at least two advantages and two disadvantages of a company’s issuing stock as a form of equity financing.
What does NASDAQ stand for? How does this exchange work?
What is the primary purpose of a securities exchange?
Does the entertainment industry seem like a stable option for aspiring entrepreneurs to pursue?
Why is the writing profession especially risky for entrepreneurs like Tom Lennon?
What are the risks and benefits of becoming an entrepreneur as opposed to working for others?
Do a Google search for “business blogs” and check out some of the available results. Go to one of the blogs that seems interesting to you and write a brief paragraph about it—including such
Go to the Census Bureau’s website (www.census.gov) and learn what the population of the United States is at this moment. While at the site, you may want to look up the population in your town or
Go to the National Taxpayers Union website (www.ntu.org). Search for “Who Pays Income Taxes? See Who Pays What.” Study the tables showing what percentage of taxes the various income groups pay.
Form into teams of four or five and discuss the technological and e-commerce revolutions. How many students now shop for goods and services online? What have been their experiences? What other
Use Yelp to find five businesses that provide services in your area. List those businesses and, for each, describe how social trends might affect them in both positive and negative ways. Be prepared
What indicates that you and other people in the United States have a high standard of living? What are some signs that maintaining such a high standard of living may have a negative impact on quality
Imagine you are a local businessperson who has to deal with the issue of outsourcing.You want to begin with the facts. How many, if any, jobs have been lost to outsourcing in your area? Are there any
Poll the class and determine which students believe that climate change is primarily caused by humans and which believe that other factors, such as climate cycles or sun spots, are the primary cause.
Which of the environmental factors outlined in this chapter might have the biggest impact on your business? How?
Do you see any conflict between your desire to be as profitable as possible and your desire to pay employees a living wage?
How will you establish good relationships with your suppliers? With your employees?
What are some of the things you can do to benefit your community other than providing jobs and tax revenue?
Who will be the various stakeholders of your business?
What does the future look like for tomorrow’s college graduates?
What major factor caused people to move from farming to manufacturing and from manufacturing to the service sector?
What are some of the major issues affecting the economy today?
What is empowerment?
What’s the difference between effectiveness, efficiency, and productivity?
What are four ways the government can foster entrepreneurship?
What are the five factors of production? Which ones seem to be the most important for creating wealth?
What benefits do you lose by being an entrepreneur, and what do you gain?
What are some of the advantages of working for others?
What do the terms stakeholders, outsourcing, and insourcing mean?
What is risk, and how is it related to profit?
What is the difference between standard of living and quality of life?
What is the difference between revenue and profit?
1 Explain the concept of marketing channels and their value.
4 Compare the distribution strategies retallers use.
5 Explain the various kinds of nonstore retailing.
3. One scarce item in the future will be water. If you could think of an inex- pensive way to get water from places of abundance to places where it is needed for drinking, farming, and other uses,
3. Compare the merits of buying and selling goods in stores and over the Internet. What advantages do stores have? Has anyone in the class tried to sell anything on the Internet? How did he or she
1. How long do the websites say that it takes to get started?
2. Does the process seem easier or harder than you imagined?
3. Do you have questions that the websites did not answer?
4. What help are you given, if any, in planning how to ship your goods?
To access the case "Multilevel Marketing," visit www.mhhe.com/ubl0e
To access the video case featuring Netflix, visit www.mhhe.com/ublOe
3 Illustrate the steps of the B2B and B2C selling processes.
6 Show how word of mouth, e-mail marketing, viral marketing, blogging, podcasting, and mobile marketing work.
2. How often do you buy online? If you don't actually buy, do you use the Internet to compare goods and prices? Do you or your friends take advan- tage of low prices on used goods at eBay or other
4. How have blogging, podcasting, and social media affected other media you use, like news sites, newspapers, or television? Do you think blogging is an influential word-of-mouth promotional tool? Do
1. Using at least two different media-a newspaper, magazine, television, radio, the Internet-choose two ads you consider effective and two you find ineffective. Be prepared to rationalize your
2. Scan your local newspaper for examples of publicity (stories about new products) and sales promotion (coupons, contests, sweepstakes). Share your examples and discuss the effectiveness of such
3. Many students shy away from careers in selling, often because they think Prepare a one-page document about your experience with salespeople and they are not outgoing enough or that salespeople are
4. In small groups, discuss whether you are purchasing more goods using Internet before buying goods and services? How helpful are such searches? catalogs and/or the Internet and why. Do you look up
5.In small groups or individually, list six goods and services most students wwn or use and discuss promotional techniques that prompt you to buy shem: advertising, personal selling, social media,
To access the case "Developing a Promotional Strategy for Biltmore Estate," visit www.mhhe.com/ublOe
To access the video case featuring Groupon, visit www.mhhe.com/ublOe
1 Demonstrate the role that accounting and financial information play for a business and for its stakeholders.
4 Explain how the major financial statements differ.
1. As a potential investor in a firm or perhaps the buyer of a particular busi- ness, would it be advisable to evaluate the company's financial statements? Why or why not? What key information would
5. Obtain a recent annual report for a company of your choice (see the hints just above in exercise 4) and try your hand at computing financial ratios. Compute the current ratio, debt to owners'
To access the case "Between a Rock and a Hard Rock," visit www.mhhe.com/ublOe
To access the video case featuring Goodwill, visit www.mhhe.com/ublOe
3 Explain why firms need operating funds.
4 Identify and describe different Identify and describe different sources of short-term financing.
5 Identity and describe different sources of long-term financing.
1. What are the primary sources of short-term funds for new business own- ers? What are their sources of long-term funds?
2. One of the most difficult concepts to get across to small-business owners is the need to take all the trade credit they can get. For example, the credit terms 2/10, net 30 can save businesses
5. Factoring accounts receivable is a form of financing used since the days of Babylonian King Hammurabi 4,000 years ago. Today it's still a source of short-term funds used by smallbusinesses. Visit
3. Bells'n'Whistles is a pinball refurbishing company. Its founding partners need funding to buy inventory. Do they meet SBA criteria? Why or why not?
4. Lettuce Entertain You is a company needing funding to remodel an old warehouse to house its latest restaurant. Does it meet SBA criteria? Why or why not?
To access the case "Surviving Financially in the Nonprofit World," visit www.mhhe.com/ubloe
To access the video case featuring Tom & Eddie's, visit www.mhhe.com/ubl0e
1 markets and of investment Describe the role of securities markets and of investment bankers.
2 Identify the stock exchanges where securities are traded.
4 Compare the advantages and dis disadvantages of obtaining debt financing by issuing bonds, and identify the classes and features of bonds.
1. Imagine you inherited $50,000 and you want to invest it to meet two finan- cial goals: (a) to save for your wedding, which you plan to have in two years, and (b) to save for your retirement a few
5. Consider the companies added and subtracted from the Dow Jones Industrial Average over the past five years. (Go to www.djaverages.com to learn more about these companies.) What types of companies
3. U.S. government bonds compete with corporations for investors' dollars. Check out the different types of bonds the federal government offers and list the types most appealing to you. Be sure to
4. See whether anyone in class is interested in forming an investment group. If so, each member should choose one stock and one mutual fund or ETF. Record each student's selections and the
5. Go to the websites of Charles Schwab (www.schwab.com), E*Trade (www. etrade.com), or Ameritrade (www.ameritrade.com) and find two IPOS offered in the past year or so. Track the performance of each
1. What are the pros and cons of investing in ETFs?
2. What are the five most actively traded ETFs?

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