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operations management 6th

Questions and Answers of Operations Management 6th

Describe restaurant marketing. LO-1
What is the difference between marketing and sales? LO-1
Discuss marketing philosophy in the restaurant business. LO-1
Give examples of how marketing solves customer problems. LO-1
In your restaurant project, which will be your principal target market? LO-1
What is meant by market positioning? LO-2
In what way does market assessment aid the marketing process? LO-1
Some restaurant owners question the necessity of developing marketing plans. What is your response? LO-1
Develop an outline for your restaurant’s marketing and business plan. LO-1
How will you advertise your restaurant? What percentage of total sales will be allocated to advertising? LO-1
Discuss which restaurant promotions are the most effective. LO-1
How will you determine your restaurant’s pricing policy? LO-1
How will contribution pricing affect your restaurant’s pricing policy? LO-1
Discuss how the four Ps of marketing are utilized in your restaurant. LO-1
Describe the characteristics of effective leaders.
Discuss some important management topics that must be considered when leading restaurant employees.
Discuss restaurant management issues.
Discuss the process of conflict resolution.
What is your opinion of Eat Here as a concept?The Beach Bistro opened in 1985 shortly after Hurricane Elena had rocked Sarasota. Sean explained why he was doggedly determined to open on schedule:
What do you think about the menu?The Beach Bistro opened in 1985 shortly after Hurricane Elena had rocked Sarasota. Sean explained why he was doggedly determined to open on schedule: “We had spent
Do you think Eat Here can become a chain with several stores—if so, how?
The Beach Bistro opened in 1985 shortly after Hurricane Elena had rocked Sarasota. Sean explained why he was doggedly determined to open on schedule: “We had spent all our money and were overdrawn
Based on what you know, prepare an income statement for Eat Here.The Beach Bistro opened in 1985 shortly after Hurricane Elena had rocked Sarasota. Sean explained why he was doggedly determined to
Define the term vision. LO-3
What is the purpose of a mission statement? LO-3
Discuss the three parts of a mission statement. LO-3
What do you think are the most important characteristics of effective leaders, and why? LO-3
What is meant by the term real authority? LO-3
What is the purpose of forecasting? LO-3
Discuss why Title VII of the 1964 Civil Rights Act was passed. LO-3
Briefly describe the steps in the conflict management process. LO-3
What are the six guiding principles for handling conflict? LO-3
Discuss the benefits and drawbacks of an open kitchen.
Do you think Steuben’s should license its brand to a third-party and expand its business or remain as an independent operator in one location? How does planning play into this decision?Steuben’s
Are there other opportunities to expand the brand without possibly compromising Steuben’s current brand and philosophy?Steuben’s Food Service was founded in 2006 by Josh Wolkon, a successful
How would Wolkon benefit from the licensing agreement for the Terminal C proposal in terms of the expenses of purchasing kitchen equipment?Steuben’s Food Service was founded in 2006 by Josh Wolkon,
What are the advantages and disadvantages of offering a food truck service, in terms of equipment?Steuben’s Food Service was founded in 2006 by Josh Wolkon, a successful restaurateur in Denver,
Describe the beginnings and growth of restaurants in America.
List some challenges of restaurant operations.
Chapter 1 discusses different challenges of restaurant operation. What are some of the challenges the Castelli family has faced operating the restaurant over the years?Castelli’s Restaurant at 255
Does the current concept have lasting longevity?Should the owners alter the concept in any way?Castelli’s Restaurant at 255 is a casual, family-owned restaurant serving traditional Italian-American
What are some things the owners could do to increase their annual revenue?a. How can they lower food and beverage cost?b. How can they lower labor cost?Castelli’s Restaurant at 255 is a casual,
What are some things the owners could do to generate more business demand with younger generations between the ages of 25 and 45?a. What can you do to give people a reason to travel to Alton,
What can we learn from the history and development of restaurants? Appendix
Which comparisons can be made between the past and present of restaurant operations? Appendix
List and describe the various kinds and characteristics of restaurants. LO-1
Describe the advantages and disadvantages of chef-owned restaurants. LO-1
Identify several well-known celebrity chefs. LO-1
What type of restaurant would you classify EVOS as (quick-service, fast/quick-casual, casual, theme)? Why?EVOS was started in Tampa, Florida, in 1994 by Alkis Crassas, Michael Jeffers, and Dino
What other restaurant concepts is EVOS most similar to?EVOS was started in Tampa, Florida, in 1994 by Alkis Crassas, Michael Jeffers, and Dino Lambridis, three friends from different backgrounds who
Who are EVOS’s competitors, and what are some ways that they differentiate themselves from their competitors?EVOS was started in Tampa, Florida, in 1994 by Alkis Crassas, Michael Jeffers, and Dino
What are the advantages and disadvantages of placing such a heavy focus on eco-friendly and sustainable business practices?EVOS was started in Tampa, Florida, in 1994 by Alkis Crassas, Michael
Why do you think the EVOS concept has had such a modest growth over the last 18 years?What should their goal be for expansion over the next 5 or 10 years?EVOS was started in Tampa, Florida, in 1994
Briefly describe the kinds and characteristics of restaurants. LO-1
What kind of restaurant would you be most interested to work in? Why? LO-1
What kind of restaurant would you most like to own? Why? LO-1
What are the highlights of Mexican restaurant menus? LO-1
Name elements that make for fine dining. LO-1
Name three women chefs who are restaurant partners and describe their activities. LO-1
Hip Replacements, Inc., has a master production schedule for its newest model, as shown below, a setup cost of \($50,\) a holding cost per week of \($2,\) beginning inventory of 0, and lead time of 1
Small and medium enterprises (SMEs) have played a major role in economic growth across the globe. They are major contributors to national economies in terms of their contribution to employment,
In 2015, George Wright started the Old Oregon Wood Store to manufacture Old Oregon tables. Each table is carefully constructed by hand using the highest-quality oak. Old Oregon tables can support
Krupp Refrigeration, Inc., is trying to reduce inventory and wants you to install a kanban system for compressors on one of its assembly lines. Determine the size of the kanban and the number of
IndiGo is a low-cost airline headquartered at Gurgaon, India. It is the largest airline in India in terms of passengers carried, with a 42.6% market share as of October 2016. The airline was founded
The Tata Steel Tubes Strategic Business Unit (SBU), the largest domestic manufacturer of steel tubes, was formed after the merger of the erstwhile Indian Tube Company with Tata Steel in October 1985.
Almost every patient in hospital is sent for laboratory investigation where sample collection is the foremost process. Based on laboratory test results, decisions about admissions, discharge and
Victor Pimentel, purchasing manager of Office Supply Center of Mexico, is searching for a new supplier for its paper. The most important supplier criteria for Victor include paper quality, delivery
Joe Henry’s machine shop uses 2,500 brackets during the course of a year. These brackets are purchased from a supplier 90 miles away. The following information is known about the brackets:a) Given
Indian Railways runs around 12500 passenger trains. Daily more than 23 million passengers travel by Indian Railways, also called as “Lifeline of India”. These trains are categorized as –
Using the product structure for Alpha in Solved Problem 14.1, and the following lead times, quantity on hand, and master production schedule, prepare a net MRP table for Alphas.Data From Problem
Explain the concept of cross-docking.
From the three rightmost columns in Table 8.7, the weighted scores are summed. The bus terminal area has a low score and can be excluded from further consideration.The other two sites are virtually
Explain sustainability.
Explain closed-loop supply chains.
What is efficiency?
Juniper Networks is an American multinational corporation headquartered in Sunnyvale, California that develops and markets networking products. Its products include routers, switches, network
In a product structure diagram:a) Parents are found only at the top level of the diagram.b) Parents are found at every level in the diagram.c) Children are found at every level of the diagram except
The difference between a gross material requirements plan (gross MRP) and a net material requirements plan (net MRP) is:a) The gross MRP may not be computerized, but the net MRP must be
Net requirements =a) Gross requirements + Allocations − On-hand inventory + Scheduled receipts.b) Gross requirements − Allocations − On-hand inventory − Scheduled receipts.c) Gross
A lot-sizing procedure that orders on a predetermined time interval with the order quantity equal to the total of the interval’s requirement is:a) Periodic order quantity.b) Part period
MRP II stands for:a) Material resource planning.b) Management requirements planning.c) Management resource planning.d) Material revenue planning.e) Material risk planning.
A(n) ______ MRP system provides information to the capacity plan, to the master production schedule, and ultimately to the production plan.a) Dynamicb) Closed-loopc) Continuousd) Retrospectivee)
Which system extends MRP II to tie in customers and suppliers?a) MRP IIIb) JITc) IRPd) ERPe) Enhanced MRP II
King Finance Corporation, headquartered in New York, wants to assign three recently hired college graduates, Julie Jones, Al Smith, and Pat Wilson, to regional offices. However, the firm also has an
A defense contractor in Dallas has six jobs awaiting processing. Processing time and due dates are given in the table. Assume that jobs arrive in the order shown. Set the processing sequence
The Dallas firm in Solved Problem 15.2 also wants to consider job sequencing by the SPT priority rule. Apply SPT to the same data, and provide a recommendation.Data From Problem 15.2A defense
Use Johnson’s rule to find the optimum sequence for processing the jobs shown through two work centers. Times at each center are in hours. JOB WORK CENTER 1 WORK CENTER 2 6 12 ABCDER 3 18 15 14 16
Illustrate the throughput time and idle time at the two work centers in Solved Problem 15.4 by constructing a time-phased chart.Data From Problem 15.4Use Johnson’s rule to find the optimum sequence
Which of the following decisions covers the longest time period?a) Short-term schedulingb) Capacity planningc) Aggregate planningd) A master schedule
A visual aid used in loading and scheduling jobs is a:a) Gantt chart.b) Planning file.c) Bottleneck.d) Load-schedule matrix.e) Level material chart.
The assignment method involves adding and subtracting appropriate numbers in the table to find the lowest _____ for each assignment.a) Profitb) Number of stepsc) Number of allocationsd) Range per
The most popular priority rules include:a) FCFS.b) EDD.c) SPT.d) All of the above.
The job that should be scheduled last when using Johnson’s rule is the job with the:a) Largest total processing time on both machines.b) Smallest total processing time on both machines.c) Longest
What is computerized short-term scheduling that overcomes the disadvantage of rule-based systems by providing the user with graphical interactive computing?a) LPT b) FCSc) CSS d) FCFSe) GIC
Cyclical scheduling is used to schedule:a) Jobs.b) Machines.c) Shipments.d) Employees.
Match Lean Operations, JIT, and TPS with the concepts shown below:a) Continuous improvement and a focus on exactly what the customer wants, and when.b) Supply the customer with exactly what the
Define the seven wastes and the 5Ss. The seven wastes are ________, ________, ________,________, ________.________, and ________, and the 5Ss are ________, ________, ________, ________, and ________.
Concerns of suppliers when moving to Supplier Partnerships include:a) Small lots sometimes seeming economically prohibitive.b) Realistic quality demands.c) Changes without adequate lead time.d)
What is the formula for optimal setup time? a) V2DQ/[H(1 d/p)] b) VQH(1 d/p)/(2D) c) QH(1 d/p)/(2D) d) QH(1d/p)/(2D) e) H(1d/p)
Kanban is the Japanese word for:a) Car.b) Pull.c) Card.d) Continuous improvement.e) Level schedule.

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