Questions and Answers of Business Communication Today

What are the advantages and disadvantages of using lecterns?[LO-2]
What is the backchannel? [LO-4]
What are the reasons for ensuring that you concentrate on the audience when making your presentation? [LO-3]
As a speaker, what nonverbal signals can you send to appear more confident? [LO-3]
Why is it a good idea to practice your presentation in the venue, if possible, before delivery? [LO-3]
Why might your credibility need to be established initially?[LO-2]
For what reasons should you keep your presentation scope limited? [LO-1]
Why should you know your audience’s state of mind?[LO-1]
What skills do business presentations give you the opportunity to practice and demonstrate? [LO-1]
Producing Formal Reports [LO-4] One aspect of producing a formal report is writing a concise executive summary which allows the reader to understand the outline content of the report before reading
Revising for Clarity and Conciseness [LO-4] The following sentence appears in your first draft of a report that analyzes perceived shortcomings in your company’s employee health benefits:Among the
Distributing Reports; Communications Ethics: Resolving Ethical Dilemmas [LO-1], Chapter 1 Your organization is in the unfortunate position of having to cut its costs because in the continuing
Message Strategies: Analytical Reports; Communication Ethics: Resolving Ethical Dilemmas [LO-1], Chapter 1 Imagine you are a reputed realtor marketing residential properties. There is a new
Message Strategies: Informational Reports [LO-1] Imagine that you and a classmate are helping Linda Moreno prepare her report on Electrovision’s travel and entertainment costs(see the Report
Message 15.A: Executive Summaries [LO-2] To access the document for this exercise, go to real-timeupdates.com/bct14, select Student Assignments, and select Chapter 15, Message 15.A. Download the PDF
A colleague asks you to review a proposal he is writing that makes a recommendation that, whilst it is workable, is complicated and poorly presented. You have a simpler recommendation that would work
What are the risks of not explaining the purpose of a proposal within the introduction? [LO-3]
Why does writing an RFP require such careful thought?[LO-5]
What are the four key tasks involved in completing a business report? [LO-4]
How should you refer to the RFP in a solicited proposal?[LO-3]
Why do you need to ensure that a proposal is focused on audience needs? [LO-3]
What are the purposes of an introduction to a report?[LO-2]
Why is it important to be sensitive to audience needs in long reports? [LO-1]
Planning Proposals; Collaboration: Team Projects [LO-4], Chapter 2 Break into small groups and identify an operational problem occurring at your campus and involving one of the following:
Planning Proposals [LO-4] You’re getting ready to launch a new lawn-care business that offers mowing, fertilizing, weeding, and other services. The lawn surrounding a nearby shopping center looks
Planning Informational Reports [LO-2] Due to inordinate delays in the completion of your prestigious residential building project, many irate investors have demanded a report on why these delays have
A report outlining the risks of closing a chain of retail stores and moving the entire business online
A report from a U.S. National Park wildlife officer to Washington, D.C., headquarters showing the status of an endangered animal species
An annual report to be sent to the shareholders of a large corporation
A report indicating how 45 acres of undeveloped land could be converted into an industrial park
A trip report submitted at the end of a week by a traveling salesperson
A report prepared by an independent testing agency, evaluating various types of nonprescription cold remedies
A report prepared by a seed company, demonstrating the benefits of its seed corn for farmers
A statistical study of the pattern of violent crime in a large city during the past five years
Summarize the points in both reports that you could fairly emphasize if asked to write a report for the press in Essex.
Write an outline of the potential risks of writing a poor report in this case.
Re-write your plan assuming the president has approved the concept and wishes you to write the report for management teams of each plant.
Write a plan for this report paying attention to the organization so that it satisfies the needs of your audience.
Planning: Organizing Reports (Informational Reports)[LO-2] Assume that your college president has received many student complaints about campus parking problems.You are appointed the chair of a
Planning: Organizing Reports [LO-1] Look through recent issues (print or online) of Bloomberg Businessweek, Fortune, or other business publications for an article that describes how an executive’s
An unsolicited proposal to the board of directors, outlining why it makes strategic sense for your company to expand into international markets; the board rejected a similar—but poorly
An analytical report, requested by the CEO, explaining why the company has been losing money in the eastern sales region for the past two years
An unsolicited proposal to provide payroll processing services
An accountant fresh out of college who wants to propose a new way to present those monthly financial results to upper management
A monthly financial report prepared by the accounting department for upper management
Message for Analysis: Analysing an Annual Report[LO-1] Use the internet to find the annual report of any large company and skim-read the contents of the report.Note what it contains and the style in
Planning: Analyzing the Situation [LO-1] Sales at The Style Shop, a clothing store for men, have declined for the third month in a row. Your boss is not sure whether this decline is due to the weak
Message for Analysis: Comparing Two Report Formats[LO-1] The Securities and Exchange Commission (SEC)requires all public companies to digitally file a comprehensive annual report (form 10-K). Many
In producing an unsolicited efficiency improvement proposal for [14-12], what should you consider? [LO-4]
Your board opts to reduce costs, deciding to purchase lower quality and cheaper essential supplies, despite the concerns you have expressed. To placate you, they ask you to produce an analytic report
Your CEO has asked you to provide information on a potential new market for your service. What type of report would be most suitable? [LO-3]
Which of the topical organization plans listed on page 444 would you use to organize an analytical report on a recent power outage in your manufacturing facility? Why?[LO-2]
Would “Look into employee morale problems” be an effective problem statement for a report? Why or why not?[LO-1]
What is an RFP and how does it relate to proposal writing?[LO-4]
What is problem factoring? [LO-3]
In what circumstances should an analytical report focus on recommendations? [LO-3]
What questions will help define a problem in an analytical report? [LO-3]
What are the key components of a business plan?[LO-2]
What should you include in the work plan for a complex report or proposal? [LO-1]
What does a statement of purpose convey? [LO-1]
What is the major difference between informational and analytical reports? [LO-1]
What search terms could you use to find estimates of the lifetime financial value of a college education? [LO-2]
How can online monitoring tools help you with research? [LO-2]
Processing Data and Information [LO-4] Your boss has asked you to analyze and report on your division’s sales for the first nine months of this year. Using the following data from company invoices,
Processing Data and Information [LO-4] Select an article from a business periodical such as Bloomberg Businessweek, Fortune, or Forbes. Read the article and highlight its key points. Summarize the
Conducting Primary Research (Interviews) [LO-3] You’re conducting an information interview with a manager in another division of your company. Partway through the interview, the manager shows clear
Conducting Primary Research (Interviews) [LO-3] You are conducting research into the attitude of teachers towards the introduction of ‘pay for performance’ to the way that they are rewarded. You
Conducting Primary Research (Surveys) [LO-3] Claris Inc.is an advertising agency that is pitching for a new account at a baby food company, Baby Bright. The agency has never held any previous
Conducting Secondary Research (Industry Issues)[LO-2] You are about to purchase a car, but are concerned about the production of greenhouse gases. You have decided to minimize your contribution to
Conducting Secondary Research (Company Data) [LO-2]Write a brief evaluation of the following secondary information sources:●●A well-known daily financial newspaper●● A global market research
Conducting Secondary Research (Online Monitoring);Media Skills: Microblogging [LO-2], Chapter 8 Select a business topic that interests you and configure a Twitter monitoring tool such as TweetDeck
Conducting Secondary Research (Evaluating Sources)[LO-2] Find three websites that provide business information such as company or industry news, trends, analysis, facts, or performance data. Using
Conducting Secondary Research (Documenting Sources)[LO-2] Select five business articles from sources such as journals, books, newspapers, or websites. Develop a resource list, using Appendix B as a
Planning a Research Project [LO-1] You are planning to conduct some research on individuals who live alone and who are earning within a particular wage range. You want to know what influences their
Planning a Research Project [LO-1] Your organization manufactures personal hygiene products including items such as scrubbing brushes, synthetic sponges, toothbrushes, and back-scrubbers. In an
Did student satisfaction with campus libraries decline after budget cuts forced the libraries to reduce opening hours?
Have the number of traffic accidents at the school’s main entrance been reduced since a traffic light was installed?
Has the school attracted more transfer students since it waived the formal application process and allowed students at other colleges simply to send their transcripts and a one-page letter of
Has the litter problem on campus been reduced since the cafeteria began offering fewer take-out choices this year than in past years?
Message for Analysis: Primary Research: Conducting Interviews [LO-4] Imagine you are going to interview a mid-level manager in a large corporation about the company’s meeting practices. Read the
While analyzing last year’s sales data, you notice that sales were 10 to 15 percent higher than average during August, September, and November. The marketing department invested heavily in a search
As a marketing manager, while reading a journal based on your organization’s industry, you come across an article that refers to your organization and which has made use of information available on
Why is it worthwhile looking beyond the first web search pages? [LO-2]
Assume you have to prepare a report on social stigmas associated with leprosy, for which you need to conduct secondary research. Since there is no printed material in your library, which online tools
What are the characteristics of a sound conclusion? [LO-5]
Why can assuming causation be easy, but difficult to prove? [LO-4]
What are the most useful purposes of paraphrasing?[LO-4]
What is the value of research using focus groups? [LO-3]
What is the hidden Internet? [LO-2]
Should you conduct secondary research first or primary research? Why? [LO-2]
What is the purpose of identifying information gaps before starting research? [LO-1]
What are the five steps in the research process? [LO-1]
Message Strategies: Marketing and Sales Messages [LO-3]Have you ever wondered why certain websites and blogs appear at the top of the list when you use an online search engine? Or why a site you
With Multi Window™, you can easily open two apps, so you can chat online while watching your favorite TV show.22
The new electric starter means that you can start the mower without the normal back-breaking effort required by engines competitor cord-pull engines.
This model has heated front seats in black Nappa Leather.
How does the writer balance emotional and logical appeals?
A news release announcing that your company plans to invite back 50 employees who were laid off earlier in the year Message Strategies: Persuasive Business Messages; Collaboration:Team Projects
A message to a long-time industrial customer, explaining that a glitch in your accounting system resulted in the customer being overcharged on its last five orders, apologizing for the problem, and
An unsolicited message to your department manager, explaining why you believe the company’s experiment with self-managed work teams has not been successful and suggesting that one of the more

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