Questions and Answers of Business Communication Today

Evaluating the Work of Other Writers [LO-1] Write a 300-word summary of the value of proofreading (LO-5)for your class. Swap your work with that of a colleague and revise each other’s work
Revising to Improve Readability [LO-2] Analyze the strengths and weaknesses of this message, and then revise it so that it follows the guidelines in Chapters 4 through 6:As an organization, the North
How can you demonstrate good business sense in the choices you make regarding message distribution?[LO-6]
Why is white space particularly critical when designing documents for mobile devices? [LO-4]
How does the need for security and confidentiality affect the choice of medium for message distribution? [LO-6]
Why might writing in smaller “chunks” be valuable on social media platforms? [LO-4]
Why is it helpful to put your first draft aside for a while before you begin the editing process? [LO-1]
How does careful revision reflect the “you” attitude?[LO-1]
How would cost affect the distribution of a brochure through mail, as hard copy, and via electronic means, such as a computer? [LO-6]
What perceptual tricks can you use to improve your chances of spotting errors during proofreading?[LO-5]
Why is proofreading an important part of the writing process? [LO-5]
List the elements that allow successful proofreading.[LO-5]
What are hedging sentences, and why should they be avoided unless truly necessary? [LO-3]
What are some ways you can make a document more concise? [LO-3]
What functions do headings serve? [LO-2]
What are the relative advantages of short, medium, and long sentences? [LO-2]
What are your two primary responsibilities when editing or revising the work of another writer? [LO-1]
What are the three main tasks involved in revising a business message? [LO-1]
Media Skills: Writing for Mobile Devices [LO-7] Find an interesting website article or blog post on any business topic. Write a three-paragraph summary that would be easy to read on a phone screen.
Whether you’re indulging in a doughnut in New York or California, Krispy Kreme wants you to enjoy the same delicious taste with every bite. The company maintains consistent product quality by
Facing some of the toughest competitors in the world, Harley-Davidson had to make some changes. The company introduced new products. Harley’s management team set out to rebuild the company’s
Lessening the size of the workforce in order to take into account the lowering of demand in the retail sector proved to be quite a good idea.5-94 . Writing: Crafting Unified, Coherent Paragraphs;
The concept of decreasing the capacity of the tank in order to save on heating bills was bad thinking.
We think it is in our best interest to increase our production capability so that we can fulfil future orders.
The increase in numbers of people working on the manufacturing lines helped to push up production rates.
I wrote a good set of minutes for the meeting, which was pulled together with not much time allowed to get ready.
Writing: Creating Effective Sentences: Media Skills:Social Networking [LO-4], Chapter 8 If you are interested in business, chances are you’ve had an idea or two for starting a company. If you
Writing: Using Plain Language; Communication Ethics:Making Ethical Choices [LO-3], Chapter 1 Your company has been a major employer in the local community for years, but shifts in the global
Writing: Establishing Your Credibility; Microblogging Skills [LO-2], Chapter 8 Search LinkedIn for the profile of an expert in any industry or profession. Now imagine that you are going to introduce
Even at his age, Sam Nugent is still an active salesman.
Renata Parsons, married and the mother of a teenager, is a top candidate for CEO.
A pilot must have the ability to stay calm under pressure, and then he must be trained to cope with any problem that arises.
He needs a wheelchair, but he doesn’t let his handicap affect his job performance.
Our division has five of the top ten salesmen in the company.
You should have realized that waterbeds will freeze in unheated houses during winter. Therefore, our guarantee does not cover the valve damage, and you must pay the$9.50 valve-replacement fee (plus
You must understand that by using the mower without reading the instructions carefully means that you are very likely to damage the mower or possible cause injury to yourself through incorrect
It is very obvious that you are doing everything you can to avoid your responsibility for refunding all my costs.
It’s clear that you have not understood the question.
You have not filled in every section of the questionnaire we sent you.
With all the online news sources available today, I can’t believe you didn’t know that MyTravel and Thomas Cook were in merger talks—I mean, you don’t even have to get up from your computer
I know I’m late with the asset valuation report, but I haven’t been feeling well and I just haven’t had the energy needed to work through the numbers yet.
Regarding your email message from September 28 regarding the slow payment of your invoice, it’s important for you to realize that we’ve just undergone a massive upgrade of our accounts payable
Your strategy presentation this morning absolutely blew me away; there’s no way we can fail with all the brilliant ideas you’ve pulled together—I’m so glad you’re running the company now!
If you cared about doing a good job, you would’ve made the extra effort required to learn how to use the machinery properly.
As requested, we are sending the refund for $25.
I am applying for the position of accounting intern in your office. I feel my grades prove that I am bright and capable, and I think I can do a good job for you.
We want to get rid of all our 15-inch LCD screens to make room in our warehouse for the new 19-, 23-, and 35-inch monitors. Thus, we are offering a 25 percent discount on all sales of 15-inch models
We insist that you always bring your credit card to the store.
Your email order cannot be processed; we request that you use the order form on our website instead.
Creating a Businesslike Tone [LO-1], [LO-3] Read the following email draft and then (a) analyze the strengths and weaknesses of each sentence and (b) revise the document so that it follows this
Why can it be difficult to use the indirect approach for a complex message that will be read on mobile devices?[LO-7]
Should you bother using transitions if the logical sequence of your message is obvious? Why or why not?[LO-6]
What steps can you take to make abstract concepts, such as opportunity, feel more concrete in your messages? [LO-4]
Does using plain language make you come across as less of an expert? Explain your answer. [LO-3]
When composing business messages, how can you communicate with an authentic voice and project your company’s image at the same time? [LO-2]
Explain the important differences between texting and formal writing on paper or email. [LO-3]
The Government of the United Kingdom provides advice to employers on how to avoid bias with regard to employing older workers in the form of a booklet.24 Find this booklet on the internet and read
How does reading comprehension on small, mobile devices compare with comprehension on full-size screens? [LO-7]
Why does the use of mobile phones require the preparation of short concise messages? [LO-7]
In what ways can transitions be established? [LO-6]
What type of word is “nevertheless”? [LO-6]
How does the denotative meaning of a word differ from its connotative meaning? [LO-4]
Why is it a better option to avoid clichés and buzzwords in communication? [LO-4]
In what three situations is the passive voice appropriate?[LO-3]
Why is using plain language an advantage in communication?[LO-3]
What are euphemisms? [LO-1]
Why is the “you” attitude important in business communication?[LO-1]
Planning: Using Storytelling Techniques; Communication Ethics: Providing Ethical Leadership; Media Skills: Podcasting[LO-5], Chapter 1 You have been mentored by a director as part of a company
Planning: Limiting Your Scope [LO-5] Suppose you are preparing to recommend that top management install a new heating system that uses the cogeneration process. The following information is in your
Planning: Assessing Audience Needs; Media Skills:Mobile [LO-4] Using a computer or full-sized tablet, visit the website of any well-known company and review its About or About Us page. Identify three
Planning: Assessing Audience Needs; Media Skills:Blogging; Communication Ethics: Making Ethical Choices[LO-3], Chapter 1 Your supervisor has asked you to withhold important information that you think
Planning: Assessing Audience Needs [LO-2],[LO-3] Your web design start-up has been commissioned to create a distinct profile page for a client. You have mandated your team to visit the profile pages
Planning: Analyzing the Situation, Selecting Media; Media Skills: Email [LO-2], [LO-4], Chapter 11 A large and successful organization has suffered a sustained drop in sales during a period of
Planning: Creating an Audience Profile; Collaboration:Team Projects [LO-2], [LO-3], Chapter 2 You and three colleagues are to present your ideas on minimizing costs at a company meeting. You know
Planning: Analyzing the Situation; Collaboration:Planning Meetings [LO-2], Chapter 2 How can the material discussed in this chapter also apply to meetings, as discussed in Chapter 2? Outline your
Planning: Developing an Audience Profile [LO-2] For each communication task that follows, write brief answers to three questions: Who is the audience? What is the audience’s general attitude toward
Planning: Identifying Your Purpose [LO-2] As student representatives, your colleagues have suggested the following six presentation purposes for a staff–student conference. Choose one, giving
Analyzing the Situation; Media Skills: Presentations[LO-2] Visit the PepsiCo website at www.pepsico.com and locate the latest annual report. Read the CEO’s letter to shareholders. (Typically,
Outlining Your Content [LO-5] A writer working on an insurance information brochure is having trouble grouping the ideas logically into an outline. Using the following information, prepare the
You have been invited to speak at an annual industry conference. After preparing the outline for your presentation, you see that you’ve identified 14 different points to support your main idea.
Would you use the direct or indirect approach to ask employees to work overtime to meet an important deadline?Please explain. [LO-5]
Imagine the CEO of a company commissioned you to review internal organizational communications. You discover that messages from managers are poorly constructed and received. You must present findings
When sending out marketing messages about a highly technical and valuable piece of equipment, what sort of media channel choices might be considered best options, and why? [LO-4]
You are organizing an exploratory in-person meeting with engineering representatives from a dozen manufacturers around the world to discuss updates to a technical standard that all the companies’
Your advertising department has posted an advertisement of financial results that contains some inaccuracies.As the public relations manager responsible for the subsequent press release, what are the
As the chief executive of a leading magazine, what are the four levels of introspection that you would expect from your editorial team in planning their messages? [LO-2]
What three elements do you need to consider when choosing between the direct and indirect approaches?[LO-5]
Why is it important to limit the scope of every message?[LO-5]
How does the topic of a message differ from its main idea? [LO-5]
What are four potential disadvantages of written, printed messages? [LO-4]
What might be missed by the use of an oral-only, digital means of communication? [LO-4]
Why should you use a journalistic approach to writing a message? [LO-3]
Why do you need to be attentive to the timing of an important message? [LO-2]
What key elements constitute the third step of the writing process? [LO-1]
Intercultural Communication: Speaking with Multiple-Language Audiences; Media Skills: Podcasting [LO-5], Chapter 7 Your company was one of the first to use podcasting as a business communication
Intercultural Communication: Speaking with Multiple-Language Audiences; Collaboration: Team Projects[LO-5], Chapter 2 Seek two colleagues or friends, ideally those who speak different first
Intercultural Communication: Writing for Multiple-Language Audiences; Collaboration: Team Projects[LO-5], Chapter 2 With a team assigned by your instructor, review the Facebook pages of five
Intercultural Communication: Writing for Multiple-Language Audiences [LO-5] Reading English-language content written by nonnative speakers of English can be a good reminder of the challenges of
Intercultural Communication: Recognizing Cultural Variations [LO-1], [LO-3], [LO-4] Review the generation labels on pages 119–120. Based on your year of birth, in which generation are you
Message for Analysis: Adapting to Cultural Differences[LO-5] You are working in a culturally diverse organization in Dubai. Recently, you received new, transferred employees from Jordan, Egypt, and

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