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business
understanding management

Questions and Answers of Understanding Management

What are the Internet, an intranet, and an extranet? How are they being used by numerous large and small companies today?
What are the standard markup languages used in the design of web pages?
What are some of the legal issues related to the Internet and web-based business transactions that remain unresolved at this time?
In implementing a computerized maintenance management system to reduce maintenance costs, what steps are taken?
What is data mining, and how significant is it in generating useful results to support management decision-making?
For the development of software products, the software configuration management(SCM) process is closely followed as a way to ensure performance and reliability while controlling costs. Explain what
Although marketing and sales are not functions of engineering, they have a direct impact on product development and CRM. Which web-based applications are currently available to facilitate marketing
The business environment in the new millennium will continue to be fast paced, Internet enhanced, and globally oriented. Name a few factors that will affect the business successes of any companies in
The “Design for Lean Six Sigma (DFLSS)” is a methodology known to be particularly useful for designing new services that are in close alignment with customer and business needs. Explain the key
Services are known to have many wastes, which, if not removed, will increase costs and erode service quality, leading to customer dissatisfaction. Name a few of the typical wastes encountered in
The Lean principle focuses on the improvement of process speed. It is thus particularly useful to service enterprises, which need to shorten customer response time. Explain the basic concepts
There are two types of web services. The first type offers software applications that are accessible to human users. The second type provides software applications that can be accessed by other
As SOA service vendors are likely to be consolidated over time, an IT utility will emerge. In that scenario, most businesses will “buy” computing services instead of maintaining their own
For products intended for global markets, customers’ wants and needs are different from one market to another. How can a centralized global team build up a product to serve as a “platform” for
Japanese companies face challenges similar to those faced by U.S. companies in that low-cost manufacturing capabilities are readily available in such countries as China, India, the Philippines, and
It can be argued that democracy and capitalism are concepts that are fundamentally incompatible with each other. Democracy is built on the principle of equality—one person, one vote—regardless of
Globalization, which causes the countries involved to become more interconnected, clearly has tremendous social and political implications. It also has a cultural dimension to it, due to worldwide
During the new century, increased flows of products, services, technologies, capital, and workers across national borders will affect the economical, social, and political life of everyone involved.
Sustainable development refers to work that simultaneously satisfies economic, social, and environmental requirements (United Nations 2002). It is self-evident that work must be economically viable
Leading technological innovation will be a major challenge for engineering managers in the new millennium. What are some of the success factors for technological innovation?
The new millennium is expected to see continued changes in communications technologies, business practices, worker diversity, customer empowerment, and marketplace conditions. Name a few leadership
U.S. productivity has improved noticeably in recent years, averaging 4%–5% per year, while the U.S. economy grew by only 3.5%. The gain in productivity was due, in large part, to the use of
In the new millennium, speed to market will be a major harbinger of competitiveness.“The early bird gets the worm,” as the saying goes. How can engineering managers meet this challenge by leading
1. Evaluate Your Team Skills Step 1: Answer the following questions the way that you think other members of your team would if they were describing your actions.142 Use this scale for your
Trader Joe’s is owned by a German company operating in America. What are the biggest risks that international ownership and global events pose for Trader Joe’s performance effectiveness and
In what ways are elements of the classical and behavioral management approaches evident in how things are done at Zara International?
How can systems concepts and the notion of contingency thinking explain the success of some of Zara’s distinctive practices?
Patagonia has a history of putting sustainability ahead of profi ts. Based on what you learned about Patagonia’s ideals, how do you think the company determines what possible ventures will be both
What could Patagonia do today to make sure that Yvon Chouinard’s ideals become a permanent part of the company’s culture after he leaves the company?
Who would Timberland identify as its stakeholders?Does its stakeholder map contain stakeholders that aren’t on the maps of other apparel companies?
What competitive advantages does Timberland’s focus on environmental sustainability offer the company? List three examples.
If you were CEO of Harley-Davidson, how would you compare the advantages and disadvantages of using exports, joint ventures, and foreign subsidiaries as ways of expanding international sales?
In America and Japan, Harley has shifted the positioning of its products away from simply motorcycles and more toward being status symbols of a particular way of life.Can this positioning succeed in
Rich Snyder was twenty-four years old when his father passed away and he assumed leadership of In-N-Out.Was his young age an asset or a liability for leadership of the company? Explain your answer.
In an era of jalapeño poppers and extreme fajitas, how risky is In-N-Out’s long-term strategy of offering only four simple food items? Is the strategy still on track?
In what ways does Bezos’s decision to develop and deliver the Kindle and Kindle Fire show systematic and intuitive thinking?
How do you describe the competitive risk in Amazon’s environment as Wal-Mart, Barnes and Noble, and other retailers strengthen their online offerings?
What planning objectives and goals can you identify in CEO Gregory Wasson’s plans to revitalize Walgreens?
What benchmarks can Walgreens use to measure its success and control progress in its pursuit of these plans?
How can feedforward, concurrent, and feedback controls help Electronic Arts meet its quality goals for video games?
Can you see the principle of management by exception at play in any of EA’s recent business decisions? Why or why not?
What does a Porter’s Five Forces analysis reveal about the industry in which Dunkin’ Donuts and Starbucks compete? What are its strategic implications for Dunkin’Donuts?
Is Dunkin’ Donuts presently using strategic alliances to full advantage? How could cooperative strategies further assist with its master plan for growth?
How does Nike’s decision to retain an in-house arm of ad agency Wieden & Kennedy exemplify the concept of organizational design?
Given the problems Nike has had with sweatshop labor being used by some of its foreign contractors, are there parts of the fi rm that need to be run with a mechanistic rather than organic design?
Apple sells stylish and functional computers as well as a variety of electronic devices, and it operates retail stores. How does Apple’s organization culture help the fi rm keep its creative edge
Stepping into his new role as CEO following the passing of one-of-a-kind visionary Steve Jobs, should Tim Cook be pushing transformational change, incremental change, or both?
How does the Big Three’s decision to implement twotier wage plans align with the concept of comparable worth? Explain your answer.
What are the implications of two-tier wage plans for human resource planning?
Can you fi nd examples of where House’s path-goal theory of leadership can be confi rmed or disconfi rmed in the Zappos setting? Explain your answer.
How might consumers’ perception of Panera’s menu and atmosphere affect their dining experience and tendencies to return as customers?
Describe how stereotypes about the fast-food industry might positively and negatively impact Panera. Do you think of Panera as a fast-food restaurant, or has the company managed to distinguish itself
In what ways is the work environment at SAS consistent or inconsistent with the implications of Maslow’s hierarchy of needs theory, Alderfer’s ERG theory, and Herzberg’s two-factor theory?
If Goodnight’s approach to leadership is evaluated from the perspectives of Vroom’s expectancy theory and Locke’s goal-setting theory, where is he on track and where is he in danger of going
Racing teams and their leaders have to make lots of decisions—from the pressures of race day to the routines of everyday team management. When and in what situations would you see them making
What are the positive and negative implications of Facebook for the development of effective interpersonal communication skills among young users?
CEO Mark Zuckerberg has stated that he fundamentally believes in openness, to the point that he shares his email address and phone number with his Facebook friends. But who should have the fi nal say
After being promoted to store manager for a new branch of a large department store chain, Kathryn was concerned about communication in the store.Six department heads reported directly to her, and 50
In classic two-party negotiation, the difference between one party’s minimum reservation point and the other party’s maximum reservation point is known as the __________.(a) BATNA (b) arena of
An appeal to superordinate goals is an example of a(n) __________ approach to confl ict management.(a) avoidance (b) structural(c) dysfunctional (d) self-serving
When Scott Tweedy picked up a magazine article on how to manage health care workers, he was pleased to fi nd some advice. Scott was concerned about poor or mediocre performance on the part of several
The expectancy theory of motivation says that motivation expectancy ____________ ____________.(a) rewards, valence(b) instrumentality, valence(c) equity, instrumentality(d) rewards, valence
B. F. Skinner would argue that “getting a paycheck on Friday” reinforces a person for coming to work on Friday, but it does not reinforce the person for having done an extraordinary job on
A typical compressed workweek schedule involves 40 hours work done in ____________ days.(a) 3 (b) 4(c) 5 (d) a flexible number of
A sexual harassment policy is an example of _____________ plans used by organizations.(a) long-range (b) single-use(c) standing-use (d) operational
List fi ve steps in the planning process and give examples of each.
Put yourself in the position of a management trainer.You have been asked to make a short presentation to the local Small Business Enterprise Association at its biweekly luncheon. The topic you are to
In a complex conglomerate business such as General Electric, a(n) ____________ level strategy sets strategic direction for a strategic business unit.(a) institutional(b) corporate(c) business(d)
An organization that is downsizing to reduce costs is implementing a grand strategy of ____________.(a) growth(b) cost differentiation(c) retrenchment(d) vertical integration
When PepsiCo acquired Tropicana, a maker of orange juice, the fi rm’s strategy was growth by ____________.(a) related diversifi cation(b) concentration(c) vertical integration(d) cooperation
____________ structure tries to combine the best elements of the functional and divisional forms.(a) Virtual (b) Boundaryless(c) Team (d) Matrix
programs are designed to ensure equal employment opportunities for persons historically underrepresented in the workforce.(a) Realistic recruiting (b) External recruiting(c) Affi rmative action (d)
is the idea that jobs that are similar in terms of their importance to the organization should be compensated at the same level.(a) Affi rmative action (b) Realistic pay(c) Merit pay (d) Comparable
A is a criterion that can be legally justifi ed for use in screening candidates for employment.(a) job description(b) bona fi de occupational qualifi cation(c) job specifi cation(d) BARS
Which phrase is most consistent with a recruiter offering a job candidate a realistic job preview?(a) “There are just no downsides to this job.”(b) “No organization is as good as this
When a team leader is required to rate 10% of team members as “superior,” 80% as “good,” and 10% as“unacceptable” for their performance on a project, this is an example of the approach to
An employee with domestic problems due to substance abuse would be pleased to learn that his employer had a(n) plan to help on such matters.(a) employee assistance (b) cafeteria benefi ts(c)
When a leader assumes that others will do as she asks because they want to positively identify with her, she is relying on power to infl uence their behavior.(a) expert (b) reference(c) legitimate
According to the Blake and Mouton leadership grid, the most successful leader is one who acts with.(a) high initiating structure and low consideration(b) high concern for task and high concern for
leadership model suggests that leadership style is strongly anchored in personality and therefore hard to change.(a) Trait (b) Fiedler’s(c) Transformational (d) Blake and Mouton’s
When Marcel Henry took over as leader of a new product development team, he was both excited and apprehensive. “I wonder,” he said to himself on the fi rst day in his new assignment, “if I can
1. Describe what management is.
2. Explain the four functions of management.
3. Describe diff erent kinds of managers.
5. Explain what companies look for in managers.
6. Discuss the top mistakes that managers make in their jobs.
1. How is this decision emblematic of your job as a manager and your transition into that position?Making decisions is part of every manager’s job. To give you practice at managerial decision
2. What do you think is the best way to break the news that some perks will have to be cut without causing undue alarm among your employees?Making decisions is part of every manager’s job. To give
3. How do you give employees a say in the process of deciding what gets cut? How much of a say do they get? What kind of employee feedback would be most helpful to you in making a decision?Making
4. What cuts would you make? Would you replace some perks with less-expensive perks? Would you restructure the perks system to link some to performance? Come up with a new (hypothetical)perks package
1. Implementing RFID is a complex situation that draws on many managerial roles. Describe the ways that the management team from Hartsfi eld-Jackson will fulfi ll Mintzberg’s managerial roles and
2. Additional information gathering at Siemens’s mock airport is a good idea, but who to send?Identify how many and which type of managers to recommend for a fact-fi nding team and to tour the
3. Do you implement RFID at Hartsfi eld-Jackson immediately, or do you schedule a trip to Furth, Germany, before deciding? Or do you decide not to implement RFID at all?From sports to school to work
1. Which historical management technique best describes scripted service speech and scripted employee behavior? Explain your choice.It has been two years since you took over your family’s chain of
2. Do you implement a customer-encounter script at your bakeries? Why or why not?It has been two years since you took over your family’s chain of specialty neighborhood bakeries located in areas
3. Imagine that you have decided to implement a script for your frontline employees. Write the service script for bakery clerks.It has been two years since you took over your family’s chain of
1. Which historical management theory gives the best justifi cation for implementing peer review systems? Which theory would not support peer reviews?Your troubles began when the teenage clerk at one
2. Do you implement a peer review process in the convenience store scenario? Explain your decision.Your troubles began when the teenage clerk at one of your convenience stores wrestled a gun away
3. Regardless of your answer in question 2, as a team draw up guidelines for a peer review process. What would you need to consider if you were to create a review panel? For example, do you need to
4. Now, following the guidelines you established in question 3, imagine that your team is the review panel for the convenience store clerk who foiled a robbery. Discuss the situation and come to a

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