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business
excellence in business communication
Questions and Answers of
Excellence In Business Communication
Message Strategies: Routine Announcements [LO-4]Scoop.it is one of the most popular platforms for content curation (see page 181). One of the ways a company can use Scoop.it is to find and present
Message Strategies: Routine Announcements [LO-4]As a way to give back to the communities in which it does business, your company supports the efforts of the United Way, a global organization that
Message Strategies: Writing Routine Informational Messages [LO-4] You are normally an easygoing manager who gives employees a lot of leeway in using their own personal communication styles. However,
Message Strategies: Writing Routine Messages [LO-4], Chapter 6 As a training specialist in the human resources department at Winnebago Industries, you’re always on the lookout for new ways to help
Message Strategies: Granting Claims [LO-4] Like many of the staff at Razer, you are an avid game player. You can therefore sympathize with a customer who got so excited during a hotly contested game
Message Strategies: Granting Claims [LO-4] Your company sells flower arrangements and gift baskets. Holidays are always a rush, and the overworked staff makes an occasional mistake. Last week,
Message Strategies: Making Routine Requests [LO-2]The vast Consumer Electronics Show (CES) is the premier promotional event in the electronics industry. More than 150,000 industry insiders from all
Message Strategies: Requesting Information [LO-2]Many companies now provide presales and postsales customer support through some form of instant messaging or online chat function. As a consumer
Message Strategies: Requesting a Recommendation[LO-2] One of your colleagues, Katina Vander, was recently promoted to department manager and now serves on the company’s strategic planning
Message Strategies: Requesting Information [LO-2], Chapter 6 You are writing a book about the advantages and potential pitfalls of using online collaboration systems for virtual team projects. You
Message Strategies: Writing Condolence Messages[LO-4] You’ve been working two years as administrative assistant to Ron Glover, vice president of global workforce diversity at IBM’s Learning
Message Strategies: Writing Routine Replies; Completing:Evaluating Content, Organization, and Tone[LO-4], Chapter 5 Analyze the strengths and weaknesses of this message and then revise it so that it
Message Strategies: Writing Routine Replies; Completing:Evaluating Content, Organization, and Tone[LO-4], Chapter 5 Analyze the strengths and weaknesses of this message and then revise it so that it
Message Strategies: Making Routine Requests; Completing:Evaluating Content, Organization, and Tone[LO-2], Chapter 5 Analyze the strengths and weaknesses of this message and then revise it so that it
Message Strategies: Making Routine Requests; Completing:Evaluating Content, Organization, and Tone[LO-2], Chapter 5 Analyze the strengths and weaknesses of this message and then revise it so that it
Now that you have the details of what has transpired recently with regard to my being unfairly billed for a service that I hardly used, it would be appreciated if you refunded the said amount without
Thank you in advance for sending me as much information as you can about your products. I look forward to receiving your package in the very near future.
I need your response sometime soon so I can order the parts in time for your service appointment. Otherwise your air-conditioning system may not be in tip-top condition for the start of the summer
Based on this audience analysis, would you use the direct or the indirect approach for this message? Explain your reasoning.
How is the audience likely to respond to this message?
If the company is large and employees work in a variety of locations around the world, which medium would you recommend for communicating this message?
If the company is small and all employees work in the same location, which medium would you recommend for communicating this message?
Enraptured by the performance of the lead opera singer in the musical, Sir Kenneth Drake offered her a proposal of marriage. Being a man of wealth and high stature, he wooed her with a priceless
The director planned to go to the meeting that will be held on Monday at a little before 11:00 a.m.
The decision to do away with the services of Mr. Clarke by the board of directors was taken unanimously by a show of hands.
We wanted to invite you to our special 40 percent off by-invitation-only sale. The sale is taking place on November 9.
Sorry it took us so long to get back to you. We were flooded with résumés. Anyway, your résumé made the final 10, and after meeting three hours yesterday, we’ve decided we’d like to meet with
Please be informed that due to the festive season from 20th December to 1st January next year, most of our customer service personnel are on their annual vacation.Our apologies for any inconvenience
I’m contacting you about your recent order for a High Country backpack. You didn’t tell us which backpack you wanted, and you know we make a lot of different ones.We have the canvas models with
The software package your team created last month has just encountered a problem. This was due to mishandling by the client. How would you politely convey the same to your client in a positive manner
You’ve discovered that the laser printer you recently purchased isn’t working. Repeated requests to the company to replace it have proved futile. How would you notify the head of the service
What are three principles to follow for writing condolence messages? [LO-4]
How can you avoid sounding insincere when writing a goodwill message? [LO-4]
If a message contains both positive and negative information, what is the best way to present the negative information?[LO-3]
What three elements should one bear in mind before attempting a routine request? [LO-1]
What are three guidelines for asking a series of questions in a routine request? [LO-1]
Why does a personal style of writing help blogs build stronger relationships with audiences? [LO-6]
How can businesses make use of social networks such as Facebook for business communication? [LO-2]
The purchasing needs of professional’s differ from blue collar workers.
After closing their plant in Mecosta county, Green Mountain will have less than 200 employees.
Although marketing may seem to be the easier place to cut costs during a downturn its actually the last place you should look to make strategic cuts.
Founded in 1971, GSD&M has grown to become a nationally-acclaimed advertising agency with more than 500 employees and having billings of over $1 billion dollars.
Federal Trade commissioner, Mrs. Sheila F. Anthony called on the dietary supplement industry to institute better self regulation, and called on the media to refuse ads containing claims that are
The signing of a Trade Pact between the european union and Chile, is being delayed by european negotiators who insist the deal includes an agreement requiring Chile to stop using the names Cognac,
Upon introducing it’s new Quadruple Fudge flavor, consumers are expected to flock to Baskin-Robbins ice cream parlors.
The summer advertising campaign is the most unique in 7-Eleven’s history.
Joining bank officials during the announcement of the program were U.S. congressman Luis V. Guitierrez, Carlos Manuel Sada Solana, General Consul of Mexico in the Midwest, and “Don Francisco”,
The reason egg prices dropped sharply is because of a Post Easter reduction in demand.
Nestle Waters North America are the number one bottled water company in the U.S. and Canada.
The principle goals of the new venture will be to offer tailored financial products and meeting the needs of the community.
Miss Tucci was responsible for developing Terraspring’s business plan, establishing the brand, and for launching the company.
In 1998, Blockbuster opened a state of the art distribution center in McKinney, Texas, just North of the company’s Dallas Headquarters.
Peabody Energys commitment to environmental excellence is driven by the companies’ mission statement which states that when mining is complete, the company will leave the land in a condition equal
She had neither the preferred educational background, nor did she have suitable experience.
We are doing better in both overall sales and in profits.
The question is whether to set up a booth at the convention or be hosting a hospitality suite.
That is either a mistake or was an intentional omission.
She is active in not only a civic group but also in an athletic organization.
This model is different the one we ordered.
Their computer is similar ours.
We can’t wait their decision much longer.
Matters like this are decided after thorough discussion all seven department managers.
Dr. Namaguchi will be talking the marketing class, but she has no time for questions.
We are responsible for aircraft safety in the air, the hangars, and the runways.
U.S. Mercantile must become aware and sensitive to its customers’ concerns.
This is a project into which you can sink your teeth.
Media Skills: Podcasting [LO-7] Between this chapter and your own experience as a user of social media, you know enough about social media to offer some insights to other business communicators.Your
Media Skills: Podcasting [LO-7] While writing the many messages that are part of the job search process, you find yourself wishing you could just talk to some of these companies so your personality
Media Skills: Microblogging; Compositional Modes:Teasers [LO-1] [LO-6] Twitter updates are a great way to alert people to helpful articles, videos, and other online resources.Your task: Find an
Media Skills: Microblogging; Compositional Modes:Summaries [LO-1] [LO-6] A carefully constructed series of tweets can serve as a summary of a blog post, video, or other message or document.Your task:
Media Skills: Blogging [LO-6] Credit card debt can be a crippling financial burden with myriad side effects, from higher insurance rates to more-expensive loans to difficulty getting a job or a
Media Skills: Blogging; Compositional Modes:Tutorials[LO-6] Tumblr has become a popular “short-form”blogging platform by combining the simplicity of Twitter with the ability to share photos and
Media Skills: IM; Compositional Modes: Tutorials [LO-1][LO-5] High-definition television can be a joy to watch—but, oh, what a pain to buy. The field is cluttered with competing technologies and
Media Skills: Email [LO-4] The size limitations of smartphone screens call for a different approach to writing (see page 141) and formatting (see page 162) documents.Your task: On the website of any
Media Skills: Email [LO-4] One-quarter of all motor vehicle accidents that involve children under age 12 are sideimpact crashes—and these crashes result in higher rates of injuries and fatalities
Media Skills: Social Networking [LO-2] Social media can be a great way to, well, socialize during your college years, but employers are increasingly checking up on the online activities of potential
Media Skills: Social Networking; Online Etiquette[LO-2], Chapter 2 Employees who take pride in their work are a practically priceless resource for any business. However, pride can sometimes manifest
Media Skills: Social Networking; Media Skills: Microblogging[LO-2] [LO-6] Foursquare is one of the leading providers of location-based social networking services. Millions of people use Foursquare
Media Skills: Podcasting [LO-7] To access this podcast exercise, visit http://real-timeupdates.com/bce7, click on Student Assignments, and select Chapter 6, Activity 7, and listen to this podcast.
Media Skills: Podcasting [LO-7] You’ve recently begun recording a weekly podcast to share information with your large and far-flung staff. After a month, you ask for feedback from several of your
Media Skills: Microblogging [LO-6] School alumni blogs are the best way for ex-students to stay in touch and post information on their current status. You’ve recently discovered that your school
Media Skills: Blogging [LO-5] From what you’ve learned about planning and writing business messages, you should be able to identify numerous errors made by the writer of the following blog posting.
Media Skills: Blogging [LO-6] Read the following blog post and (a) analyze the strengths and weaknesses of each sentence and (b) revise it so that it follows the guidelines in this
Media Skills: Instant Messaging [LO-5] Review the following IM exchange and explain how the customer service agent could have handled the situation more effectively.AGENT: Thanks for contacting Home
Media Skills: Email [LO-4]. The following email message contains numerous errors related to what you’ve learned about planning and writing business messages.First, list the flaws you find in this
Production schedule Media Skills: Writing Email Subject Lines [LO-4] Using your imagination to make up whatever details you need, revise the following email subject lines to make them more informative
Marketing brochure—your opinion Media Skills: Writing Email Subject Lines [LO-4] Using your imagination to make up whatever details you need, revise the following email subject lines to make them
New budget figures Media Skills: Writing Email Subject Lines [LO-4] Using your imagination to make up whatever details you need, revise the following email subject lines to make them more informative
A series of messages, questions, and answers surrounding the work of a project team Collaboration: Working in Teams; Planning: Selecting Media Chapter 2; [LO-1] Working with at least two other
Competitive developments observed over the last six months Collaboration: Working in Teams; Planning: Selecting Media Chapter 2; [LO-1] Working with at least two other students, identify the best
A collection of infographics from a variety of sources on the state of the consumer electronics industry Collaboration: Working in Teams; Planning: Selecting Media Chapter 2; [LO-1] Working with at
A message of condolence to the family of an employee who passed away recently Collaboration: Working in Teams; Planning: Selecting Media Chapter 2; [LO-1] Working with at least two other students,
A technical support service for people trying to use their digital music players Collaboration: Working in Teams; Planning: Selecting Media Chapter 2; [LO-1] Working with at least two other students,
Media Skills: Blogging [LO-6] The members of the project team of which you are the leader have enthusiastically embraced blogging as a communication medium. Unfortunately, as emotions heat up during
Planning: Creating an Audience Profile, Selecting Media [LO-1], Chapter 3 You are in charge of the “Save the Environment” campaign in your neighborhood, and it has recently received negative
What are some ways the president of a hiking equipment company could use Twitter to engage potential customers without being overtly promotional? [LO-6]
What purposes do community Q&A sites serve in building the reputation of a brand? [LO-3]
Can your company remain in control of its messages if it stays off social media? Why or why not? [LO-2]
Do you believe that a compositional medium such as a digital orientation is an effective guide in helping a newcomer find the right information sources in an organization? Why is expertise so
Does the three-step writing process apply to IM? Why or why not? [LO-5]
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